Talk About Totally Worthless!
Let me ask you a question.
What good is just giving something away if it’s never going to make you any money?
Exactly.
While we clearly want to provide a great deal of value to the marketplace, by no means are we running a charity here. This is your livelihood, right?
And even though once you’ve set up a proper sales funnel (and you continue to market to your email list over time), you can expect to enjoy an ongoing income, there’s certainly something to be said for earning a quick buck along the way.
Getting paid NOW is the name of the game here.
As such, I’d really like to share a few key tips for bringing home the bacon right out of the gate. One way to do this is by presenting your brand new subscribers with a one-time offer (OTO) immediately upon them opting into your list. We’ll discuss this in detail in a future post.
What I’d really like to bring to your attention at this point is your use of links right within your product itself. This is immensely powerful.
One reason why it is, in fact, so powerful is that these are in-content links. You’re already providing a ton of value within your freebie, so you should have earned your audience’s trust, making them far more likely to take you up on a well-positioned offer.
Now don’t go overboard with this. If you’re in the weight loss niche and you happen to mention a particular diet pill, for example, you can simply write “If you’d like to see it in action, you can click here to watch the free video presentation,” or something similar.
Obviously, you’ll want to keep it relevant to whatever happens to be on the sales page. If there’s a video, use that to your advantage, as in the example above. If there’s not a video, find an interesting tip or testimonial.
If you’re leading them to a page on Amazon, or another site with real user reviews, a good thing to say would be “Please don’t just buy _____ without reading the unbiased customer reviews first. Click here to see the reviews and save yourself a lot of potential heartache.”
Or something like that.
Again, don’t overdo it. Just a small handful of well-placed links can help you to generate good affiliate commissions or product sales within the very first day of your prospect grabbing your freebie.
Here’s a free report for you that I got for you that provides some useful information about building an online business and demonstrates the topic of this post.
Ok, that’s it for today I hope you found that useful regards,
Trevor
