AI Generated Content – Should You Use It?
What is Chat GPT and should you use it?
ChatGPT is a variant of the popular language model GPT-3, designed specifically for use in chatbots and other conversational systems. It has the ability to generate human-like responses to user input, making it an attractive option for developers looking to build realistic chatbots. However, like any technology, ChatGPT has its own set of pros and cons that developers should consider before using it.
So as we can see, ChatGPT was originally built to be a support Chatbot. It was for use in AI support systems.
I asked ChatGPT to write a blog post about the pros and cons of ChatGPT. It started with the paragraph I showed above and continued with this;
“Pros:
High quality responses: One of the biggest advantages of ChatGPT is its ability to generate human-like responses to user input. It has been trained on a large dataset of human conversations, which gives it a deep understanding of language and allows it to produce responses that are often indistinguishable from those of a human.
Customization: ChatGPT can be fine-tuned to suit the specific needs of your chatbot. You can choose the type of responses you want it to generate, such as formal or casual language, and you can also add your own custom responses to the model.
Efficient: ChatGPT is very efficient at generating responses, which means your chatbot can handle a high volume of requests without experiencing delays.
Cons:
Cost: One of the main drawbacks of ChatGPT is its cost. It requires a lot of computing power to run, which means you may need to invest in expensive hardware or cloud computing resources in order to use it.
Limited knowledge: ChatGPT is only as good as the data it has been trained on. While it has a wide range of knowledge, it may not be able to answer questions or generate responses on topics that are outside of its training data.
Ethical concerns: As with any AI technology, there are ethical concerns surrounding the use of ChatGPT. There is a risk that chatbots built with ChatGPT could be used to spread misinformation or manipulate users, so it is important to use the technology responsibly.
In conclusion, ChatGPT is a powerful tool for building chatbots, but it is not without its drawbacks. While it can generate high quality responses and is customizable, it can also be expensive and may not have a complete understanding of all topics. Developers should carefully consider the pros and cons of ChatGPT before deciding to use it in their chatbot projects”.
However, because of the power built into this software it is also capable of doing so much more. As a result there are now lots of products being created using ChatGPT that virtually removes the need for human activity to create.
In theory you could use the software to write all of your blog posts from now on, or you could get it to write a complete Kindle book or if you are a student how about geting it to write your thesis at the end of your degree course?
As the software itself says, it could be used for unethical uses and that is where the bad element comes in, in my view.
Let’s take the Kindle book for example. To begin with, getting it to create a kindle book and put that up on Amazon is against Amazon’s terms of service and will get your account shut down if you get found out.
The second thing is that using ChatGPT generated content without checking it can cause you a lot of problems. Just because it appears to be very clever doesn’t mean it cannot make mistakes. It can produce misinformation which you would be guilty of spreading if you don’t check what’s been generated.
So am I saying that as ethical marketers we should not use AI software like ChatGPT in our business?
No, not at all.
There are many ways that ChatGPT will be invaluable going forward and I’ve already started using it in my business.
There are way too many uses to list here but I’ve so far used it to to suggest chapter titles for books. I’ve then asked it to expand on content for those chapters to give me an indication about what to write.
I’ve asked it to write me a recipe which it did with no problem, I’ve asked it to suggest titles and subtitles for a book and the list just goes on.
The thing to keep in mind with AI generated content is that it cannot say things in your voice. Everything that it comes up with is ‘cold’ if you like. It cannot, at the moment at least, display any emotion – only we can do that.
I’m sure that there will be people marketing online who will get this type of software to just churn out endless streams of dross and flood the search engines with yet more rubbish. This means that when we buy content in the future, PLR for example, we need to be extra vigilant when checking it over and only accept what appears to be genuine human created content.
There’s no issue with using ChatGPT to do a lot of the heavy lifting but the final product must be our own work, using our own voice.
That’s all for this time. Please add your thoughts and comments below, I’d be interested to read your take on all of this AI revolution.
Kind regards,
Trevor
P.S. If you are interested in more ways to use AI/ChatGPT in your business check out my training here
